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The Ultimate line, according to Marvel's press releases and interview statements, is aimed at younger readers, and people from outside of the comics buying public - it's meant to be an easily accessable and modern version of its characters that doesn't rely on old continuity.
The MAX line is the R-Rated line, it's designed for aging fatbeards who want to see Black Widow's breasts, see Nick Fury swear, and have Power Man have anal sex with drunk depressed girls.
The Marvel Knights line is for darker, more serious takes on Marvel has-beens and 'street' characters like Daredevil and Punisher. This line is also geared towards creators, and gives them a greater deal of creative freedom. Fun fact: Marvel doesn't actually publish this stuff, it's really Quesada's old Event Comics with a different name.
There's the Marvel Mangaverse line, which takes the old superheroes and makes them into cute and violent Manga-style comics.
Then there's the regular Marvel line, which is apparently aimed at a general audience, but there's a lot of variation between lame Fabian Nicieza/Tom Defalco/Kurt Busiek retro mainstream crap and interesting stuff like Grant Morrison New X-Men and Pete Milligan X-Force. |
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